I just love the new initiative by Swiggy in #India, where they have rolled out Swiggy Genie to continue business during COVID19.
1. It is a great way to use Swiggy's existing ecosystem and network to provide customer service while opening new revenue stream.
2. This gives customers more options to choose from, especially in getting their essentials delivered.
3. The large number of delivery guys that Swiggy has on its rolls will not only be kept busy but will also continue to hold on to their jobs.
3. The large number of delivery guys that Swiggy has on its rolls will not only be kept busy but will also continue to hold on to their jobs.
What is also brilliant is the new layouts that have been rolled out for Swiggy Genie. It is a fantastic wordplay on popular #Bollywood movies, making the title more relevant to the context.
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