CORE INGREDIENT FOR SUCCESS : GRIT

Grit is such an important attribute for success, it makes you achieve things that your mind would tell you as being impossible. Grit is what separates the successful people from the rest of the chaff.
One of the common qualities that you will notice in all the sports legends is grit. They just don't give up. They fall down, get up again, come back and keep doing this again and again. This is what brings consistency and longevity to their careers and their victories. I was thinking about #grit in the context of #Wimbledon and that is when it struck me that the three giants of tennis or rather the trifecta of tennis spell out grit for us!

                                           #success #sport #quality #character

LAVAZZA AND PEPSICO RELEASE ICED COFFEE

hashtag#Pepsico and #Lavazza have formed a strategic partnership and launched ready-to-drink iced #coffee in 100% recyclable cans in the UK market, starting with the #Wimbledon first. The partnership will be doing many more #innovations in the future and will be entering new markets as well. It is interesting to note that two potential competitors have joined hands. It is a WIN-WIN for both the companies, as well as the consumers.
Here are my observations: 1. The packaging is premium and cool and it has no mention of Pepsi on the front of the can, making consumers more likely to pick up the can as it comes from Lavazza.
2. This partnership gives the distribution muscle to Lavazza to enter new markets and channels.
3. In the beverages business, Pepsi can diversify and expand its portfolio beyond the colas and use the expertise of Lavazza to launch good quality coffee.

ashtag
                                        #FMCG #CPG #innovation #launch #recyclable