As the world is moving to personalized #nutrition, how can personalized hydration be behind?
Danone has introduced smart bottle cap Coach2o that can easily fit on their Spanish mineral water brand Font Vella and track water intake and coach consumers towards adequate hydration.
Once the cap has been placed on the bottle, the user can pair it with the Coach2o app, that will then automatically measure the user’s water consumption.
The smart bottle cap tracks how much water the individual has had and emits a blinking light, reminding him/her to hydrate again. This has been made possible by the technology developed by Danone’s partner, water.io.
#Danone says that this is the first device to track water intake and it is being test marketed in Spain before being scaled up.
Quite an effective and cool #innovation. Let's see how it delivers on business.
No comments:
Post a Comment
Please leave your comments. I will really appreciate your feedback.