WITH LOVE FROM AUS

Tourism Australia has come up with a charming and beautiful film that shows the various aspects of Australia - its architecture, its wild life and so much more.

This new ad, made by M&C Saatchi wants to tell the world that Australia will be waiting with open arms, ready to welcome visitors as soon as normalcy returns. 

Enjoy the wonderfully well shot film and put Australia in your travel plans of the future!

LOVE HAS NO BOUNDARIES

#Greece is still one of the countries that is traditional by nature and not very open to #diversity. 

Lacta, a Greek chocolate #brand, that is now a part of the Mondelēz International group comes up with a lovely film that starts by showing reactions of people when they see love that is not as per their expectations. The film then changes course and each scenario gets depicted in a very different way. 

A well made film by Ogilvy for this #ValentinesDay, asking us all to see #love in its purest form beyond any stereotypes. The soundtrack is quite nice as well.

MEETING MEN AND WOMEN ON A FARM

Relationship status messages on Facebook, matrimonial sites, dating apps…they are all there around us. If you are single or even if you are not, choices exist for you if you are willing to put in the time and effort that comes along with it. 

Today men and women or even people of the same sex can meet each other through various platforms and see what they can make of these meetings/dates/rendezvous, call it whatever you want. 

Depending on what you are looking for, you can decide on which part of the FARM do you want to be. FARM. Did I just mention FARM? Have I lost it? Till a paragraph back, I was talking about men and women and how they can mingle with each other through various platforms and then suddenly why would I be talking about an agricultural piece of land FARM?

Now now, before you start thinking that I am drunk in the afternoon, let me explain myself. Basis my understanding and observation of human behavior, I have come across four levels at which people want to connect with someone else. I have put these four into a term that I call FARM.

So what does FARM entail? 

FARM consists of a Fling, Affair, Relationship and Marriage.

Different people at different point in their lives choose one of these parts of a FARM. Sometimes it is the same two people who are on different parts of the FARM but quite often, one of the two individuals are different at different parts of the farm. 

How do I further classify these parts and what distinguishes one from the other?

FLING: A fling is a short term event or incident. It usually lasts for a few days and extends sometimes to a month or so. In most cases, a fling has lust at its core unless it starts with the honest intention of a relationship, but due to circumstances or reasons it ends much earlier and ends up being a fling. Quite often, both the individuals knowingly get into a fling, where usually terms like ‘No Strings Attached’ are also heard. I am sure that all you readers are smart individuals and I do not need to explain a fling any further. 

AFFAIR: An affair is usually something that is meant to be known only to the two individuals. Both the parties choose to be discreet about it and do not prefer talking about it or coming out in the open. There is also the fear of getting caught that lies at the core of an affair. Some people get thrilled by living such an emotion and is one of their big reasons to have an affair. Usually, there is an emotion of guilt that is always playing a role when it comes to an affair. That is why, you also hear the term called Extra-Marital Affair.

RELATIONSHIP: This is where emotions start getting involved. You start connecting with the other person on various levels: emotional, intellectual, romantic, physical etc. People call themselves in love when they are in a relationship and love is the core of this segment. People love going out for movies, dinners and dates and have no qualms in telling the world about their partner, their boyfriend/girlfriend. This is the phase when people are glowing and are the happiest. They look forward to the time that they would spend with their partner. 

MARRIAGE: This is the last part of a FARM. A lot of relationships gravitate towards this part and culminate into marriages. This is the part where legality also comes and starts playing a role. This is the part where individuals become an official couple by calling themselves husband and wife, which is like a seal of commitment. 

So friends, these four together represent the FARM and the question is “Which part of the FARM are you sitting at?”

The Phone that never Rang

She sat in the balcony with the phone in her hand,

The sun being its cruellest, her arms looked tanned.

Since when had she been sitting here, she had no clue

She had reached a stage that nothing could affect her – heat, cold or flu.


It had been six months since he last came home,

She had no idea where he was – Mumbai, London or Rome.

It came all of a sudden like a bolt of lightning,

Not only was his decision alarming, it was also frightening.


After five years of being together, he wanted to move away.

All her pleading and all her requests did not seem to make him sway.

According to him, the love had gone and his feelings had faded,

But he did not realise that this one decision of his had made her jaded.


Yes they used to argue and they used to fight,

But there were also days that looked perfect, happy and bright.

The day he left her, she thought he would come back as this is just a phase,

After all, they had decided, that together a couple of kids they will raise.


But he never returned, he never came back,

And a few days after that she got her first migraine attack.

After three days of hospitalisation, she finally got released,

But he did not come to see her and she was not at all pleased.


Often these days, she asked herself “Why did this happen, what did I do?”

What puzzled her was that a few days before leaving he had told her “I love you”

She still remembered how he had said once before going to sleep “I can never think of a life without you”

And putting her head on his chest, she had replied “Me too”.


Now it had been six months and she had lost all hope,

It seemed to her as if her life was going down a slope.

Sitting in the balcony, she looked at her phone again, hoping for it to ring or beep,

But that never happened and all she could do was sit there and weep.

RELATIONSHIPS ARE LIKE PLANTS

Relationships are like plants. They need to be nurtured. The way plants need right amount of sunlight, water, fertilisers, soil, etc., similarly, relationships also need right amount of love, understanding and space.

When taken good care of, plants develop strong roots that gives them stability and strength. Same is the case with relationships. If proper care is given to the relationship, it becomes more rooted to ensure the turmoils that will try to come and uproot it.

Plants take in carbon dioxide and give out oxygen. Often, relationships also do that, where one of the partners takes in all the bad things of the other and yet gives out all the love that he/she has.

Plants prove that they have been taken good care of either by continuing to grow more or by bearing flowers and fruits. Relationships also prove that they are being nurtured properly when the people involved in it continue to be happy and their happiness increases more and more. They love each other more when they know that the relationship is being taken good care of.

Plants react very strongly when you put more water than required or your forget to put water or when they receive more than desired sunlight. Similarly, relationships also react when the amount of love is less, there is no space given to the individuals or there are too many misunderstandings.

Sometimes, one goes out of town and when one comes back, one needs to give immediate to the plants as they have not been cared for. Same holds good for relationships. In order to keep it alive, one needs to keep doing a reality check often so that they know that when a relationship needs more attention to keep it going.

Lastly, plants tend to wither when it gets neglected, when there is no-one to tender each and every leaf of it. Relationships also die when the people involved in it neglect each other or do not take care of each and every need of the other.