Collins Stationery, a Scottish brand of stationery just achieved the milestone of celebrating 200 years of being in existence.
To commemorate this occasion, the company came out with a commercial, walking people through its origins, its history and key achievements. It is a beautiful film, created through hand animation, using only #paper as a medium to tell the entire story.
The work was done by the #advertising agency Superunion, Singapore, and it just goes to show the power of simplicity and powerful #storytelling.
#communications #history #creativity #simplicity #brand
To commemorate this occasion, the company came out with a commercial, walking people through its origins, its history and key achievements. It is a beautiful film, created through hand animation, using only #paper as a medium to tell the entire story.
The work was done by the #advertising agency Superunion, Singapore, and it just goes to show the power of simplicity and powerful #storytelling.
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