The Coca-Cola Company continues on its #innovation journey.
After their recent launch of Coca Cola flavoured Tic Tac in the mints category in 70 nations, Coke has now come up with a limited edition range for winter in select markets.
After their recent launch of Coca Cola flavoured Tic Tac in the mints category in 70 nations, Coke has now come up with a limited edition range for winter in select markets.
They have introduced Coca Cola Cinnamon and Winter Spiced Cranberry Sprite - flavours that are relevant for the season and have a festive feel to it.
This #Coke and #Sprite range will only be available till 31st December, so the company wants to leverage #Christmas to drive their sales as much as possible, especially because cold beverage sale drops significantly in the winter months. So this is a great way to avoid the negative effects of seasonality on their sales graph.
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